• SHOWING RESULTS FOR: LWAZI MASEKO

  • How are news publications diversifying revenue streams?

    A reader revenue model is a business model in which some or all revenue comes from the direct financial support of readers

  • How to use social media analytics to engage with readers

    Social media analytics is data gathered from social channels to support business decisions and to measure the performance of actions

  • How newsrooms should approach paywalls

    Finding the right paywalls and which content to put behind a paywall can be challenging. We spoke to Yvette Dimiri, head of subscription growth at Stears Business, on how they successfully monetised their content

  • Immersive media and what it means for journalism

    Immersive media attempts to create, or imitate the physical world through digital simulation – a combination of technology and reality. We spoke to digital news innovator and journalist Scott Peter Smith

  • The state of innovation and media viability in East Africa

    A recent report provides an analysis of the news media landscape and operating environment in three East African countries

  • How content can be monetised in Africa

    Content is the ultimate product, and the product needs to have an audience. It is important for media publications to tailor their content to audiences

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